Artistic choices are made every day in this business, especially by independents. A
frequent remark is that it is called show business not show art. Whenever you are using
other people's money, your obligation is not necessarily to be dishonest with yourself but
be honest with them.
The decision of Wayne Wang and his distributors to let The Center
of the World go out without an MPAA rating has brought up discussion of that subject
once again. According to an Associated Press report, Wang said. "I knew when I
started this film that I didn't want to deal with the ratings board. I wanted to make an
honest movie without being bothered by people telling me what I couldn't do." That's
fine. In this case, the film was produced and financed by two production companies,
Redeemable Features and Artisan Entertainment, who know the score.
What should you do when raising money from private investors who don't know the score?
1) Be honest with yourself or you can't be honest with them. What rating is your project
likely to get? If there is anything questionable about that, look back at old trade
articles or film reviews that discuss NC-17 (imdb.com
is a good source) and see what reasons the MPAA had for giving that rating. 2) Decide
which is more important. Making exactly what you want or scaling it back to at least a
possible R rating. 3) Explain the rating system (available at mpaa.org) and potential distribution
situation to your investors. Will you lose some? Perhaps. However, it is better than
having them sue you later by misrepresenting the distribution potential of the film.